# Websites for car workshops and roadside assistance

> Sites for workshops, roadside assistance and vehicle services: the call one tap away, one page per service, enquiries pre-sorted. studio jem's projects.

Page: https://www.studiojem.it/en/sectors/automotive-services/

Someone looking for a tow truck is stranded and decides in seconds; someone booking a service compares at leisure. One site has to hold both rhythms without slowing the first one down.

In this trade one measurement matters: the seconds between landing on the
page and the phone ringing. There is no basket to fill and nothing to
subscribe to. There is a number, and there is someone who has to be able
to press it while standing on the hard shoulder. We have worked the
sector with a workshop that also runs recovery around the clock.

## Two jobs under one sign

Recovery is an emergency. The caller is stranded, afraid of dialling the
wrong number, and chooses within seconds. The workshop is a slow
decision — a service, a roadworthiness test, a diagnostic — taken by
someone who compares and asks what it will cost. Give the two the same
weight and you slow the first one down while confusing the second.

Then the device. Nearly every visit arrives from a phone, often in poor
conditions: standing up, weak signal, one hand free. A menu that takes
three taps to open, a number baked into an image, a contact form where a
call should be — three separate ways of losing an enquiry that had
already been decided.

And then the paperwork side. Ownership transfers, post-accident
restoration, rentals, roadworthiness tests: things nobody imagines they
can ask for in the same place where they change their tyres. Squashed
under one menu entry called "services", they go unsearched.

## What has to be on the page

The number as the main element, not a line in the footer, and reachable
from any point without going back. The emergency on top and the rest
below, in that order. An address for every service someone names in their
own words: roadside recovery, mechatronics, vehicle paperwork, rentals.
Photographs of the actual premises and the actual vehicles, because
anyone handing over a car wants to see where it ends up. And, when the
request can wait, a form that asks first what the matter is.

## What we built with CDA

**[CDA Servizi Auto](/en/work/cda-servizi-auto/)** is in Samassi, in
southern Sardinia. It runs roadside assistance 24/7, and beside it a
mechanical and mechatronic workshop, rentals, post-accident restoration
and paperwork handling. Its customers run from private drivers to
institutional fleets.

We split the site into two routes. The hero belongs to the emergency,
with the direct call in plain sight and always within a thumb's reach.
Everything else is organised into modules, each with its own page:
workshop, rentals, paperwork. The quote form carries a typed subject, so
requests arrive already sorted and the answer leaves sooner. The gallery
shows the premises and the fleet of specialised vehicles.

The [website](/en/services/websites/) is live at
[cdaserviziauto.com](https://www.cdaserviziauto.com) and works the way
the workshop does: direct on the emergency, orderly on everything else.

If your number is at the bottom of the page, that is the first thing to
move. Tell us about the business in the [online quote](/en/quote/): it takes
less time than writing a quote for a clutch.

## FAQ

### Does the phone number really have to sit in the first screen?

In roadside assistance yes, because the call is the conversion: there is no basket and no newsletter. On CDA Servizi Auto the direct call sits inside the hero and stays reachable on a phone without going back a page.

### Can recovery and the workshop live on the same site?

On the same site yes, on the same page no. They are two journeys with opposite urgencies. For CDA we kept them apart: the emergency on top with the call, and under it the modules — workshop, rentals, paperwork — each at its own address.

### What is a typed subject on a form for?

It makes the enquiry arrive pre-sorted. Whoever writes says up front what it is about, so a recovery job does not land in the same pile as a question about a service, and whoever answers knows what they are reading before opening it.

### One page per service, or is a list enough?

One each, whenever the words differ. Someone typing "ownership transfer" and someone typing "ECU diagnostics" are not asking the same thing and do not have the same problem. Under a single menu entry called services, neither of them is found.

### Do photographs of the workshop and the vehicles count for anything?

They count, because a person leaving a car wants to see where they are leaving it. CDA's gallery shows the premises and the fleet of specialised vehicles: pictures of the real place, not stock shots of a red car and a smiling mechanic.

### Should a workshop that also serves fleets say so?

Yes, because that customer searches in a different way: no emergency, just a supplier to choose. CDA works with everyone from private drivers to institutional fleets, and both are written down.