# Web agency in Sinnai

> Web agency in Sinnai, near Cagliari: websites, SEO, Google and Meta Ads, logos, social, e-commerce, apps and packaging, from the town to Solanas.

Page: https://www.studiojem.it/en/sardinia/sinnai/

Websites, SEO, Google and Meta campaigns, logos, social media, e-commerce, apps, packaging and automation for those in Sinnai who work in town, in the hill hamlets or by the sea at Solanas, half an hour's drive away.

Sinnai has about seventeen thousand inhabitants and lies at the foot of
Mount Serpeddì, at 133 metres, where the Campidano plain of Cagliari
starts to climb towards the Sette Fratelli massif. Cagliari is thirteen
kilometres away. In 1951 the town had fewer than seven thousand people;
today there are more than twice as many, and the growth can be read in
the streets: an old centre around the church of Santa Barbara, with the
altarpiece by Giovanni Angelo Puxeddu, and around it the houses built
between the 1960s and 1980s by families who work in Cagliari and chose
to live here.

The municipality is large, more than two hundred and twenty square
kilometres, and made of pieces far from each other. **The town**, with
its shops, practices, builders and tradespeople. **The hamlets and hill
settlements**, San Gregorio, Tasonis, Cuili Murvoni, San Paolo, towards
the mountain and the Burcei road. And **the sea**: Solanas is an
administrative exclave of almost twenty-seven square kilometres, cut off
from the rest of the municipality, with a long beach and a village of
holiday homes; part of Torre delle Stelle is Sinnai territory too. From
the centre to the coast it is more than thirty kilometres.

## Three markets in a single municipality

This is the fact we start from. Those who work in town sell to residents
who buy all year and search from a phone with the name Sinnai. Those who
work at Solanas sell to outsiders, for a few weeks, and are searched for
by the name of the beach, often by people who don't even know which
municipality it is in. Those up in the hills, an agriturismo, a farm
with the vines, olives and almond trees that are the main crops here,
sell to people who drive up from the city on Sundays and to people who
buy the product from far away.

Three audiences, three calendars, three ways of being found. A site that
tries to speak to all three with the same page convinces none of them.

## Rush, the Pineta and the year's calendar

Sinnai has a craft the whole island knows it by: weaving rush and hay,
su strexu 'e fenu, the basket decorated with strips of red cloth that
went into a bride's trousseau. The basket and craft fair, the Fiera del
cestino e dell'artigianato, is held in August, some years in town and
some at Solanas, and brings people in from outside. In July there is the
feast of Santa Barbara, the patron saint. The Pineta, sa Pimpinera, is
the Sunday walk for half the metropolitan area; the trails of the Sette
Fratelli park, with the Sardinian deer museum and the Maidopis botanical
garden, bring hikers all year round.

For a restaurant, a farm or a shop these are the occasions when new
people pass through the town. Better to be findable before, not after.

## The work we bring to Sinnai

In Sinnai we don't have a client yet, and we say so. In the Cagliari
area there is [Ichnova](/en/work/ichnova/), engineering and energy, with
website and SEO. For a builder the closest work is [Green Tech
Costruzioni](/en/work/green-tech-costruzioni/) in Sardara: brochure,
website and SEO for steel-frame houses. For those who weave, sew or work
by hand there are the brand and packaging of [Istedda
Gioielli](/en/work/istedda-gioielli/); for oil, wine and almonds, the
labels of [Cantine Nuraghe Antigori](/en/work/cantine-antigori/) and the
shop of [Nanumoru](/en/work/nanumoru/). For the practices in town, the
website of [Poliambulatorio Medica Palau](/en/work/medica-palau/).

A firm or a practice in Sinnai almost always starts from [local
SEO](/en/services/seo/) and the [website](/en/services/websites/); those
who let at Solanas from [Ads campaigns](/en/services/ads/) and automatic
replies; producers from [packaging](/en/services/packaging/) and
[e-commerce](/en/services/ecommerce/). The closest sectors are
[construction](/en/sectors/construction/), [food and
wineries](/en/sectors/food-wineries/) and
[tourism](/en/sectors/tourism-experiences/). For the market in the city
itself, see the [Cagliari](/en/sardinia/cagliari/) page; the [online
quote](/en/quote/) asks for two minutes and returns costs and timings,
and the site analysis points out what is wrong with the site you have.

## Services

- **Websites** — The town electrician, the agriturismo towards San Gregorio, the holiday home at Solanas: websites in Sinnai speak to audiences that never meet, and have to say at once which Sinnai, because the centre and the coast are more than thirty kilometres apart.
- **SEO and Google visibility** — "Muratore Sinnai" is searched by people who live here all year; "appartamento Solanas" by someone arriving from Milan in June, and Google also knows a Solanas near Cabras. SEO in Sinnai separates the two searches and takes them to different pages.
- **Ads** — Google Ads in Sinnai on two calendars: twelve months for the firm renovating the houses that have gone up since the 1960s, ten summer weeks for those who let and serve by the sea. Meta Ads for the basket fair and for July evenings at Solanas.
- **Branding and logo** — Here the best-known mark is a rush basket with red cloth, and the temptation is to put it everywhere. Branding in Sinnai is for the farm, the shop and the practice that want a name of their own, one that doesn't look like the souvenir.
- **Social media** — The Pineta on Sundays, the trails of the Sette Fratelli, the feast of Santa Barbara in July, the fair in August: social media in Sinnai has a calendar full of real occasions, and an audience that comes from the whole Cagliari area.
- **App development** — Someone managing ten houses at Solanas and Torre delle Stelle, a sports club with hundreds of youngsters, a clinic in town: apps in Sinnai are management tools for those coordinating people and keys away from the office, and the data stays theirs.
- **E-commerce** — A hand-woven basket, oil and almonds from the land around the town, wine from the hillside vineyards: e-commerce in Sinnai sells pieces that summer visitors want to buy again in December, from far away.
- **Packaging and labels** — The bottle of oil, the bag of almonds, the box that carries a fragile handmade piece all the way to Turin: packaging in Sinnai works on small farm and craft productions that have to survive shipping and the delicatessen shelf.
- **AI and automation** — The guest asking at eleven at night where to collect the keys at Solanas, the customer who wants to know if the joiner is free on Saturday: automation in Sinnai replies on WhatsApp, takes the details and passes the request to the right person.

## How we work

Sinnai is a dozen kilometres from Cagliari, and for us it is home ground. We don't have an office, so the first meeting is at yours: in the shop, in the winery, in the practice or on the veranda of the house you let. Then the work continues at a distance, in short stages, each with a finished part to try. Whoever looks for us as a web agency in Sinnai, a digital agency for a property at Solanas or a communications agency for a firm in town finds the same method.

## FAQ

### Have you already worked in Sinnai?

We don't have a project in Sinnai yet, and we say it openly. In the Cagliari area we do, with the website and SEO for Ichnova. For a craftsperson the closest case is the brand and packaging of Istedda Gioielli; for farm produce, the labels of Cantine Nuraghe Antigori and the online shop of Nanumoru.

### I have a business in town and a house by the sea: do I need two websites?

Almost always yes, or at least two clearly separate parts. Someone looking for a plumber in Sinnai and someone looking for a house at Solanas have nothing in common: different words, different months, different languages. Mixing them on one page confuses the reader and confuses Google.

### Should I aim at tourists or residents?

It depends on what you sell. Seventeen thousand residents buy twelve months a year, and for a firm or a practice they are the whole market. The coast pays strongly and briefly: for those who let or run a restaurant at Solanas the season decides the year, and the work is prepared in winter.

### Do you also work in Settimo San Pietro, Maracalagonis and Burcei?

Yes, they are the towns around and often the same circle of customers. We meet first where you work, then continue at a distance. Two minutes on the online quote, and you hear from us with costs and timings.