# Web agency in Iglesias

> Web agency in Iglesias, Sardinia: websites, e-commerce, apps, logos, SEO, social and ads for the B&Bs, guides and shops of Sulcis-Iglesiente.

Page: https://www.studiojem.it/en/sardinia/iglesias/

Websites, logos, graphic design, SEO, e-commerce, apps, social media and ad campaigns for businesses that work with visitors to the mines: a small market that grows with the people arriving from outside.

Iglesias is a city that has changed trade. For a century
Sulcis-Iglesiente was Italy's mining district; today those tunnels are a
geomining park, and Porto Flavia and Masua bring visitors to the places
where ore was once loaded onto ships. The transition is still under way,
and it shows: a beautiful medieval centre, a hinterland losing its
people, and a tourism that is growing without yet having the structure
to carry it.

For a business in the Iglesiente this means three things. **The visitor
arrives informed**: people who come to see a mine have read up first, and
choose on the basis of what they find online. **The local catchment is
small**: the neighbourhood market is not enough to justify a business,
and growth comes from those outside. And **a mistake costs more than
elsewhere**: here a badly rebuilt website means money that was already
short.

## No work in Iglesias, for now

In Iglesias **we have nothing published yet**. It is a city where we
have not worked, and there is no point talking around it.

What we bring is work done elsewhere with the same budget constraint and
the same need to be found from outside: brands that work small, sites
found by searching for a service rather than a name, online shops that
need no warehouse.

## Selling outside your own catchment

[Ichnova](/en/work/ichnova/) is an engineering company in Cagliari: a
technical firm that gets found for what it does, not for what it is
called. For anyone working in a small catchment who has to win work
across the whole region, it is the most useful model.

[Fionard](/en/work/fionard/) is streetwear printed on demand: no
warehouse, no collection sitting unsold. It is the structure for anyone
who cannot lock up capital.

[Sarda Trips](/en/work/sarda-trips/) is the identity of an experience
operator: five pictograms drawn from real photographs of the island.
Whoever takes visitors into the mines sells the same thing, a way of
looking at a place.

The closest sectors are [tourism and
experiences](/en/sectors/tourism-experiences/), [retail and
boutiques](/en/sectors/retail-boutiques/) and
[restaurants](/en/sectors/restaurants/). The service to start from is
nearly always the [website](/en/services/websites/), with [local
SEO](/en/services/seo/) making it findable from outside the province.
Tell us about the business in the [online quote](/en/quote/): a few
questions, and we reply with an estimate to set against your budget
before you decide.

## Services

- **Websites** — Porto Flavia gets booked, but the B&B, the guide and the restaurant in the centre are chosen before leaving home. Websites in Iglesias sit inside that choice: a few pages that say how to get there, what it costs, when it is open.
- **SEO and Google visibility** — Someone searching "Porto Flavia" is choosing a day trip; someone searching "where to stay in Iglesias" has decided to come. SEO in Iglesias works on the second search: copy for those questions, the property's Google Business Profile, one report a month.
- **Branding and logo** — In Sulcis-Iglesiente the mine ends up in many names and many logos: shaft, washery, tunnel. A logo in Iglesias has to stand apart, and hold at small sizes: on a tag, on a guide's helmet, on the back of a bottle.
- **E-commerce** — An online shop in Sulcis-Iglesiente starts from one fact: little capital to tie up in stock. A short catalogue, shipping decided before the platform, and the structure of Fionard, which prints only what it has already sold.
- **App development** — A tunnel visit has a time and a maximum number of helmets. App development in Iglesias starts from a PWA: a calendar of visits, booking and reminders, without going through the app stores and with no approvals to wait for.
- **Social media** — Visitors take the photos of Masua, but they tag nobody. Social media management in Iglesias: filming at your place, a monthly plan you approve first, an audience that is on the beach in summer and in the centre in winter.
- **Packaging and labels** — Carignano, honey, oil, Carloforte tuna: in the shop in the centre they sit next to brands that spent ten times as much. Packaging and labels in Sulcis-Iglesiente from sketch to print run, and the editable files stay yours.
- **Ads** — Google Ads in Iglesias is aimed outside Sulcis: Search campaigns on people looking from elsewhere for a room, a guided visit, a hire car in the Iglesiente. Out of season it is switched off, and you read for yourself what each enquiry costs.

## How we work

In Sulcis-Iglesiente we work as we do on the rest of the island: with no office for you to travel to, the first meeting at your place, in Iglesias or wherever your business is, and the project then moving on remotely, one step at a time, each approved by you before the next. Here every euro is counted twice, which is why we fix the scope first and in writing: what is included, what it costs, when it goes live. Whether you look for us as a web agency in Iglesias, a digital agency or a communications agency in the Iglesiente, this is the method.

## FAQ

### Do you come to Iglesias, or do you work remotely?

We come to you: we have no office to travel to, and we know Sulcis. The first meeting and the site visits are at your place, in the centre or in Nebida; the rest is done by video, and nothing goes live without your yes.

### What do you show someone calling from Iglesias, if you have no clients here?

Work done elsewhere under the same constraint, a small catchment and a budget with no room for error: the site of Ichnova, an engineering firm found for what it does, with forty client logos on the wall; Fionard, which prints only what is sold; the brand of Sarda Trips, for those who sell a way of looking at the island.

### With a small budget, where do we start?

From a site of a few pages that is found by searching for the service, with the Google Business Profile put in order: it is the investment that pays back first. Brand, e-commerce and campaigns come later, when there is something to measure. The online quote takes a few minutes, and we reply with an estimate.
